Peter Dering Founder and CEO, Peak Design

Peter Dering
Founder and CEO, Peak Design

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The Basics

Company Name: Peak Design
Location: San Francisco, CA
Founded: 2010
Full-Time Employees: 31
Products: Photography/Film Accessories and Everyday Carry
Social: Facebook, Instagram, Youtube, Twitter
Claim to Fame: Peak Design is the highest grossing Kickstarter company in existence. 

 

The Culture

Demographics (optional):

71% Male, 29% Female //  77% White, 16% Asian-American, 3% Black, 3% Latino

The best thing about working at Peak design is:

The fact that we prioritize happiness over growth.

When we’re not working, we’re:

Playing outside, brewing beer, cracking jokes. 

What we’re reading:

Monkey Wrench Gang, Let My People Go Surfing, Sapiens: A Brief History of Humankind

What we’re listening to:

Khruangbin, Phosphorescent, Father John Misty, How I Built This (podcast)

If they made a movie about our workplace, it would be called:

Work Hard, Play Harder

Inclusion in the outdoors matters because:

We protect the places we love so the more people we can get into the outdoors, the more people will help to protect our planet. 

Five years down the line, it’s our hope that:

Peak Design’s commitment to inclusion in the outdoors isn’t an exception but rather the norm across the industry.