Kevin Rutherford
Chief Eternal Optimist (CEO), nuun & co.
The Culture
The best thing about working at nuun is:
The collective passion for bringing out the very best version of everyone (both our employees and our larger community).
When we’re not working, we’re:
Muuving, Sweating & Exchanging terrible (-ly awesome?) dad jokes.
What we’re reading:
Independent publications, Grandma Gatewood’s Walk by Ben Montgomery, Unbound by Steph Jagger
What we’re listening to:
Live stream concerts FTW! Also, Lady Gaga’s new Chromatica album.
If they made a movie about our workplace, it would be called:
“The Good, The Rad, The Sweaty”
Inclusion in the outdoors matters because:
Humanity and nature have a shared & circular responsibility to one another for sustained health and wellness. If only a fraction of humanity feels invited into the outdoors then we are doing both ourselves AND our responsibility to the great outdoors a massive disservice. Nature is the great connector…it humbles us, and it does not discriminate. We can all learn some lessons from that.
Five years down the line, it’s our hope that:
We hope to see a world (and be a part of) minimizing fears & barriers for entry into the outdoors by creating safe, inclusive opportunities for more people to get into the great outdoors.